DROPSHIPPING - THE LAUNCH CHECKLIST  (Appendix E)

Everything that must be true before you send a single visitor.

AUDIENCE
  [ ] One audience sentence, specific enough to find them
  [ ] Five real quotes of them stating the problem
PRODUCT
  [ ] Meets at least four of the five criteria
  [ ] You can say why someone buys yours rather than the cheapest
  [ ] Market checked for saturation and a consistent complaint found
SUPPLIER
  [ ] Three contacted with the same questions
  [ ] Reply times recorded
  [ ] SAMPLE ORDERED, RECEIVED, TIMED AND PHOTOGRAPHED
  [ ] Backup supplier details saved
NUMBERS
  [ ] Full cost table built with the real sample cost (landed, duty in)
  [ ] Contribution before advertising written down
  [ ] Traffic approach chosen BECAUSE OF that number
STORE
  [ ] TOTAL COST INCLUDING SHIPPING VISIBLE BEFORE CHECKOUT
  [ ] GUEST CHECKOUT ENABLED
  [ ] Real delivery window on the product page
  [ ] Working contact method and returns policy
  [ ] Checked on a phone
  [ ] No spelling mistakes
PAGE
  [ ] No countdown or urgency leading
  [ ] No founder story above the product information
  [ ] Strongest available proof at the top
  [ ] At least one specific, defensible number
AFTER THE SALE
  [ ] Email capture on the confirmation page, attached to something
      worth having
  [ ] Four post-purchase messages written
  [ ] Referral question written

If every box is checked, you are ready. If more than two are not, fix
those before spending attention on traffic.

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From Dropshipping - Basics. The full method is in the book; every
free worksheet: eports.global/resources/dropshipping
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